Blue Ocean Shift to Adjust the Pendulum in IB Publications: Why Our Field Needs to Nurture a New Breed of Journals

Daniel Rottig

doi:10.46697/001c.16814

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Article

Vol. 19, Issue 1, 2019

February 01, 2019 EDT

Blue Ocean Shift to Adjust the Pendulum in IB Publications: Why Our Field Needs to Nurture a New Breed of Journals

Daniel Rottig ,

history of international business legitimacy field of international business publications phenomenon-based research

ccby-4.0

• https://doi.org/10.46697/001c.16814

AIB Insights

Rottig, D. 2019. Blue Ocean Shift to Adjust the Pendulum in IB Publications: Why Our Field Needs to Nurture a New Breed of Journals. AIB Insights, 19(1): 3–9.

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